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The Most Important Mental Adjustment You Must Make to Succeed



What is cognitive dissonance and why is it holding you back? What do you have in common with a doomsday cult? Can you learn secrets to success from an obscure book called When Prophecy Fails? Find out all of this and more in the latest podcast.

Listen here on Soundcloud or here on iTunes.

Or read the notes below:

If you want to understand the true nature of *human* reality: Read these two books as a starting point: – When Prophecy Fails. – Popular Delusions and the Madness of Crowds Want me to do a thread on why these are the best two books to read to understand our times?

– When Prophecy Fails is a baseline book, that is, a book you must have read in order to have a fundamental understanding of human nature. It’s also an easy read. Here’s why it matters….

When Prophecy Fails is a book about a doomsday cult. People were told the world would end on a given date. This was a falsifiable prediction. Either the world ends, or it doesn’t. When the world did not end, what do you *think* would happen?

Everyone would say, “OK we got it wrong. Let’s move on.” That’s what, 15 years ago, I would have thought. Before reading When Prophecy Fails. Instead, almost half of the members DOUBLED DOWN. They created various reasons to explain away why the prediction failed.

When Prophecy Fails is a book about cognitive dissonance . Cognitive dissonance is the human inability to hold conflicting beliefs. “I was wrong,” is almost impossible for most people to admit, because being wrong conflicts with one’s identity about being smarter than average.

Kahneman’s research has shown we all consider ourselves above average. If you consider yourself above an average thinker, then how do you admit you were wrong about a deeply held belief? Hence, as When Prophecy Fails shows, people double down on those false beliefs.

When Prophecy Fails thus has two messages: 1. Why it’s pointless to use logic to argue with people with the goal of changing their minds on deeply held positions. 2. How your own self-image holds YOU back from saying, “Yep. I blew it. Damn. That sucks. Learn and move on.”

When Prophecy Fails also shows you how even “logical” people in some areas are not rational at all. Trump was GOING TO LOSE. It was 100%. Yet the day after he won, what *didn’t* happen? No one said, “I got this wrong. How can I learn from this mistake?”

What happened the day after Trump won was EXACTLY what you’d predict to happen, if you’ve read When Prophecy Fails. Pundits and others who are “informed” would not accept that they were wrong (ego damage), and instead doubled down to show they were actually right all along!

Likewise, when the GOP got trounced in 2018, none of those people predicting a Red Wave said, “Yep, I blew it. Let me update my knowledge about the world.” Cognitive dissonance isn’t a “them” issue, it’s an “us,” and “everyone” issue.

I’m a self-development guy. Every book I read, I use to update my model on how to live a better life. For me the message of When Prophecy Fails: – If you’re coming up with reasons to explain why you are ACTUALLY right, embrace the feeling. What are you afraid of?

My understanding of the fundamentals of human nature is why, to the jealousy of many people who did this game for decades and who I surpassed quickly, I “came from out of nowhere” to blow up. – Politics is applied mass psychology.

If you’ve read and internalized When Prophecy Fails, you just shake your head at what’s happening today. – Of course people are angry and won’t admit they were wrong. But on a persona level, here’s the reason lesson – Admit error and update your own mental software.

You have to have an ego to live big, if you don’t believe you matter, why dream big? But cognitive dissonance means your mind will go into overdrive to protect you from any hurt feelings. Which will hold you back, literally like the cult members in When Prophecy Fails.



The Truth about Hydroxychloroquine and Coronavirus



Trump is recommending people look into using chloroquine and hydroxychloroquine to treat coronavirus. Trump is not a doctor. Chloroquine and hydroxychloroquine are not approved by the FDA for treatment of coronavirus.

Most doctors are using chloroquine and hydroxychloroquine off label for coronavirus treatment, some are using it prophylactically to protect themselves.

OFF LABEL USE is what is missing from media coverage on Trump and hydroxychloroquine. Reporters either don’t know what off label use is, or they are pretending not to know because ORANGE MAN BAD.

Here is what the FDA says in its guide on the off label use of drugs:

From the FDA perspective, once the FDA approves a drug, healthcare providers generally may prescribe the drug for an unapproved use when they judge that it is medically appropriate for their patient.

If you read any article about chloroquine and hydroxychloroquine, and the article omits OFF LABEL USE, then you are being hoaxed by the media.

P.S. The man in Arizona who died from using chloroquine did not obtain chloroquine from a doctor. He used fish tank cleaner. (Yes, really.)

The couple unfortunately equated the chloroquine phosphate in their fish treatment with the medication —known as hydroxychloroquine — that has recently been touted as a possible treatment for COVID-19, which has infected more than 42,000 people in the U.S. and killed at least 462.

Reports that the man died after “listening to Trump’s advice” are dishonest.

The Arizona man’s wife is also a Democrat donor.

Wanda donated to the PAC 314 Action Fund, which has called itself the “pro-science resistance” to the White House.

Additionally, Fox News has reviewed a Facebook page apparently belonging to Wanda, which was first identified by the Twitter user Techno Fog. “Your psycho prez is in [t]own, are you going to see him?” Wanda wrote on Facebook on Feb. 19, by way of wishing a friend a happy birthday. Trump was in town at a rally in Phoenix, Ariz., on that day.

She administered the chloroquine to her husband. This wife was the only person who hates Trump who listened to Trump, by giving her husband chloroquine-based fish tank cleaner.

Nothing suspicious about that at all.

P.P.S. If you like this post, you’ll love Hoaxed Movie. Watch it here today.



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Is “Kung Flu” the latest Media Hoax?



Several White House reporters confronted Trump regarding his decision to call the coronavirus (or COVID-19) the China Virus.  One reporter asked him about a White House administration official who is alleged to have called the coronavirus Kung Flu.

When the reporter was asked the name of the official, the reporter said she didn’t know.

The original claim regarding Kung Flu comes from CBS reporter Weijia Jiang. On March 17th, she Tweeted:

This morning a White House official referred to #Coronavirus as the “Kung-Flu” to my face. Makes me wonder what they’re calling it behind my back.

Ms. Jiang has not identified the official.

One reason could be because this official does not even exist.

Under American defamation law, you can lie all you like.

You can’t lie about a person by name.

If no White House official called the coronavirus Kung Flu, or if there is some important context missing, then Jiang could be sued.

You can watch the Kung Flu exchange in this video here:

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The Stafford Act Text Message Announcing an Emergency Quarantine is a Hoax



By now you or someone you know has received a hoax text announcing martial law. With some minor variations, the texts all read the same:

  • In 48 to 72 hours the president will evoke what is called the Stafford act. Just got off the phone with some of my military friends in DC who just got out of a two hour briefing. The president will order a two week mandatory quarantine for the nation. Stock up on whatever you guys need to make sure you have a two week supply of everything. Please forward.


The National Security Council issued a rare public statement warning the public that the Stafford act text was a hoax.

How can you tell the Stafford Act Text is a Hoax?

Even if you refuse to accept the NSC’s word on the matter, the text message has some telltale signs of a hoax.

First, the text promises secret insider knowledge. “Just got off the phone with some of my military friends in DC who just got out of a two hour briefing.” This is a vague enough proclamation that it sounds plausible.

Second, no specifics of these friends are given. Who are these friends? Why did they call this specific person?

Third, the hoaxers ask you to spread the message. Why would anyone acting in good faith want to incite a panic?

If an emergency quarantine were able to be declared, the plan would be Top Secret. No one’s friends would just get out of a briefing and start alerting people. THEY WOULD GO TO PRISON FOR LEAKING CLASSIFIED INFORMATION.

If such an emergency plan were in the works and higher command wanted the story to get out, they’d leak it to a credible outlet. Not share chain-letter style text messages.

There’s also tradecraft involved in sharing classified information.

None of the telltale signs (and no I won’t share how to leak classified secrets here) were present in that alert.

UPDATE: Other outlets are now reporting that the Stafford Act text is a foreign disinformation campaign:

The Trump administration is alleging that a foreign disinformation campaign is underway aimed at spreading fear in the country amid the coronavirus pandemic, three U.S. officials said Monday. On Sunday, federal officials began confronting what they said was a deliberate effort by a foreign entity to sow fears of a nationwide quarantine amid the virus outbreak.

Agencies took coordinated action Sunday evening to deny that any such plans were put in place, as they tried to calm a nation already on edge by disruptions to daily life caused by the virus.



Read More about Mike Cernovich here.

Who is Mike Cernovich?

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